Friday, November 06, 2009

WEEKLY MUST-HAVE: The Beautyblender

There isn't a woman in the world who doesn't strive for a poreless complexion. If she claims she could care less, she is lying.

While genetics play a crucial factor in who gets blessed with beautiful skin, many of us are forced to fake it.

But how?

Apparently, it's all about the sponge -- the makeup sponge.

Rea Ann Silva
and Veronica Lorenz are two highly sought-after celebrity makeup artists. They met on the sets at Paramount Studios in Hollywood and, after years of being consulted by their celeb clients about achieving the flawless finish at home, the two ladies decided to let the cat out of the bag. Up to this point, makeup artists had been cutting triangular sponges into round, edgeless shapes to achieve a more seamless blend.

Not anymore.

Rea Ann and Veronica decided to put their collective beauty expertise together and thus, Beautyblender was born. This bubble gum pink elliptically-shaped sponge with rounded curves (one side has a large tip, the other is a small tip) is the go-to product for an even and clean makeup application. And the buck doesn't stop there.

Beautyblender isn't merely just a foundation sponge. It's multifunctional -- like a friend with benefits. Use it to apply self tanning lotion without the streaks and acne spot treatments or create that smokey eye effect by smudging shadows and liner with the smaller tip end. Under eye circles? No problem, the smaller tipped side will take care of that while the round side effortlessly and flawlessly pats on foundation AND powder!

Everyone, from Gwen Stefani and Beyonce to Sela Ward and Tyra Banks, is a fan of the cult-favorite, Beautyblender. And why? Well, celebrity stature doesn't ensure anyone a flawless complexion. Pimples and wrinkles don't discriminate. I'm officially obsessed.

Click here for a great youtube beautyblender tutorial on all of its different uses or watch below:

PRICE TAG: $19.95


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