How amazing is this board in front of the Kiehl's store on Robertson Boulevard in West Hollywood???
My answer: YES!!!! Duhh...
The product being advertised is the Aloe Vera Liquid Body Cleanser - the first 100 % biodegradable formula and fragrance from Kiehl's.
From Kiehl's: "A liquid body cleanser, made from 100% biodegradable ingredients. All of Kiehl's net profits from the sale of this product will support the work of JPF ECO SYSTEMS, a charitable partnership created by Kiehl’s and Brad Pitt to maximize awareness of environmental sustainability."
From the sexiness that is Bradley Pitt: "Kiehl's formulated this product to minimize the impact we have on our environment. All proceeds will go to benefit green initiatives around the globe."
This is some serious sustainable beauty! Although we haven't tried the body wash yet, we definitely will (if not solely to help the environment, then to bathe with the same wash as Brad)!
P.S. We hear that some of the writing on the bottle is actually Brad's penmanship! AHHHHH, Mr. Pitt is such a do-gooder!
PRICE TAG: $16.50 for 6.8 oz